🧭 Top Lawyers Coaching · Includes everything in Community
Stop building your firm alone. Grow with a coach and a community.
Running a small firm shouldn't take heroics and hustle. Coaching gives you a dedicated coach and a 90-day plan, on top of every playbook, Lab and peer group in the Community, so you can build a firm that grows without burning you out.
- dedicated growth coach
- 1
- live sessions a year
- 52
- strategy every month
- 1:1
Who it's for
Built for owners who are ready to do the work.
Coaching is for you if…
- ✓You're a solo or small-firm owner (up to about 15 people) who wants to grow on purpose
- ✓You're tired of figuring out marketing, intake and tech alone on nights and weekends
- ✓You want a real plan, someone to hold you to it and peers who get it
- ✓You're willing to put in the work to build systems that last
It's not for you if…
- ✕You want a magic growth hack or overnight results
- ✕You want to be told what you want to hear
- ✕You expect someone else to do the work for you (see our Done For You services)
- ✕You're not ready to look honestly at how your firm runs today
What's included
Your coach, plus everything in the Community.
Coaching & strategy
- ✓Dedicated growth coach with monthly 1:1 sessions
- ✓Quarterly planning and a 90-day action plan
- ✓Scorecard audits to track progress across every topic
- ✓Accountability check-ins between sessions
Playbooks & tools
- ✓AEO playbook and directory checklist
- ✓DIY podcasting toolkit and launch kit
- ✓Video brand system: hooks, scripts and calendars
- ✓Intake scripts, SOPs, dashboards and AI prompts
Community & events
- ✓Weekly live office hours and expert sessions
- ✓Peer groups matched by firm size
- ✓30-day Labs (LinkedIn, podcast, video, Reddit, AI visibility)
- ✓Eligibility to apply as a Top Lawyers Podcast guest
Coaching for every stage
Wherever your firm is, we meet you there.
Small firms grow in predictable stages. Your coach focuses on what matters most for yours.
Stage 1
Launch
Solo, building steady demand
- →Get recommended locally (AEO + Google Business Profile)
- →A simple intake and follow-up system
- →Clear services and pricing
Stage 2
Systemize
Solo with support, or 2–5 people
- →Document core processes as SOPs
- →Delegate intake and admin
- →Start a content engine (video or podcast)
Stage 3
Scale
5–15 people
- →Track the numbers that matter in a dashboard
- →Build a team that sells and serves without you
- →Expand channels and referral partners
Stage 4
Lead
Owner stepping back from day-to-day
- →Lead through managers and metrics
- →Become the recognized voice in your market
- →Plan for profit, freedom or succession
How it works
From application to a firm that runs on systems.
- 1
Apply
Tell us about your firm and goals. It takes about 5 minutes and costs nothing.
- 2
Fit call
A short call to make sure Coaching is right for you, and to answer your questions.
- 3
Audit & plan
Your coach runs a Scorecard audit across every topic and builds your first 90-day plan.
- 4
Build & grow
Monthly coaching, weekly sessions and a peer group keep you moving, quarter after quarter.
The no-hype filter
What we don't do, and what we do instead.
Coaching + Community
Every playbook and Lab, plus a coach in your corner.
Want hands-on help with a specific channel? Add Done With You or Done For You services for AI visibility, podcasting and video.
Top Lawyers Coaching
Coaching + playbooks + community
Pricing shared on your fit call · No cost to apply
- ✓Dedicated growth coach with monthly 1:1 sessions
- ✓Quarterly planning and a 90-day action plan
- ✓AEO playbook and directory checklist
- ✓DIY podcasting toolkit and launch kit
- ✓Weekly live office hours and expert sessions
- ✓Peer groups matched by firm size
Coaching application
Apply for Top Lawyers Coaching
Takes about 5 minutes. We'll reach out to schedule your fit call within 2 business days.
Coaching FAQ
How is this different from other law firm coaching programs?
No hype and no one-size-fits-all formula. You get a coach, a plan built from your Scorecard results, the full set of Top Lawyers playbooks and a peer group of owners at a similar stage, all focused on solo and small firms.
Who is Coaching for?
Solo lawyers and small firms of up to about 15 people who are serious about building a firm that runs on systems. It is not for anyone looking for shortcuts.
Who are the coaches?
Coaches specialize in small-firm growth stages and know the Top Lawyers system across every topic, from personal branding, LinkedIn and video to podcasting, Reddit, AI visibility and intake.
How much time does it take?
Plan on a monthly coaching session, an optional weekly live session and a few focused hours a month working on your plan. The real work is building systems, and that takes honest effort.
What if I don't want my firm to get bigger?
That is fine. Many members want more profit, less stress or more time, not more staff. Your plan is built around your goals.
Does it work for my practice area?
Yes. Members span family, estate planning, PI, criminal defense, immigration, business, employment and more. The systems apply across practice areas.
How much does Coaching cost?
We share current pricing on your fit call, along with which add-ons (like Done With You or Done For You services) make sense for your firm. Applying costs nothing.
Build a firm that works, without building it alone.
Apply today. If Coaching is a fit, your coach will start with a Scorecard audit and your first 90-day plan.